Insurance Agency Management Systems Aren’t All Created Equal

scales representing the need to compare insurance agency management systems before making a decision

When it comes to insurance agency management systems, independent insurance agencies can choose from several different options. However, just as with other available products, not all offer the same features, service, and affordable pricing.

There’s no question that the insurance industry has become increasingly more competitive over the years. As a result, agencies have had no choice but to come up with solutions that give them an advantage. That includes better training, expanding policy options, and relying more on social media to reach their target market.

However, the one thing that independent insurance agencies need the most is a reliable, scalable, and robust insurance agency management system. Without this, they’re already working from a point of disadvantage. To better understand why this particular system is vital to an agency’s success, consider some of the key benefits.

Benefits of an Insurance Agency Management System

  • Improved Organization – If there’s one thing that policyholders hate the most, it’s when an agent asks the same question multiple times. After all, a good insurance agent takes their job to heart. So, they should know or at least have access to information before talking to their clients. This is where the right insurance agency management system comes to the rescue. It keeps all client files perfectly organized.
  • Streamlined Workflow – Especially with insurance, there’s a kind of rhythm that keeps agents on task. If the workflow gets disrupted, it can lead to an assortment of problems. For instance, files get lost, important notes get tossed in the trash, bills get mixed up, and so on. An excellent software program improves an agency’s overall workflow.
  • Robust Reporting – To run a successful independent insurance agency, the owner must have a way to generate accurate reports. With this, the agency owner can identify potential areas of weakness but also see the portions of the business generating the most revenue. The reporting information allows the agency owner to make appropriate changes as needed.
  • Claims Tracking – Policyholders also can’t stand mismanaged claims. When a client files a claim, they’re already frustrated. So, when they call their agent to get an update, they want factual and quick answers. Even better, the right insurance agency management system has built-in tools that alert the agent it’s time to give the client an update. This alone can make a huge difference in the success of an independent agency. Reaching out to the client before they contact the agency is what you call outstanding customer service.
  • Scalability – Many independent insurance agencies, especially small or new agencies, often struggle with cash flow issues, at least initially. So, rather than paying for one software program only to upgrade to another and another doesn’t make good financial sense. Even for agencies doing extremely well, there’s no reason to throw away good money. A top-rated insurance agency management system is scalable, meaning it grows right along with the business.

Identifying the Best Insurance Agency Management System

One of the best ways to choose one system among many is to research what both agencies and even staff have to say. When you find one particular company that receives a lot of positive comments about the product they offer, you want to pay attention. There’s a reason it stands out.

Jenesis Software is a North Carolina-based company with more than 20 years of providing the insurance industry with enterprise-quality software solutions. As a leader in this field and having introduced a revolutionary program, many consider Jenesis as the best.

However, going back to reviewing feedback left by agencies and staff, it becomes clear that Jenesis is unique. Lisa, our Vice President, sums it up perfectly: “It’s kind of like when you’re dating. Each person you date has similar features, but when you find the one, there’s something different and special about it that makes you choose that person. When people buy Jenesis, it’s not always because we have an amazing feature that separates us from the rest. It’s because they (agencies) like the way Jenesis feels … the team, the experience with the salesperson, and the product qualities. It’s a romance.”

Compared to other software solutions available, the insurance agency management system provided by Jenesis is “different and special.” Some of the program’s key features include:

  • Prefilled Accord Forms
  • Carrier Downloads
  • Images and Scanning
  • Automated Notes
  • Reports
  • Drip Marketing Campaigns
  • Electronic Signature, Comparative Rater, Credit Card, and Premium Finance Integration
  • Gmail, Outlook, Accounting, and Quickbooks Integration
  • Instacheck
  • Quote Control
  • Real-Time Carrier Logins

Beyond the features though, it’s our team that really makes Jenesis stand out. From our open, honest, and transparent sales team, to our knowledgeable, dedicated, and communicative support staff, you’re always in good hands. We’re with you every step of the way.

The Bottom Line

Yes, many insurance agency management systems exist. However, for one that truly bolsters an agency’s ability to succeed, you can’t beat what Jenesis offers.

Let us show you. Sign up for a free demo, today!

Jenesis & The Agency Advantage Have Combined Forces!

JenesisNow The Agency Advantage logo

In July, Jenesis Software acquired the assets of Georgia-based Advantage Information Systems, Inc., more popular as The Agency Advantage. For insurance agencies around the country, this announcement is huge.

Both Jenesis and The Agency Advantage are highly respected leaders in the field of insurance agency management systems. As standalone companies, they provide independent insurance agencies with remarkable solutions that allow them to work more effectively and efficiently. The bottom line is that they both help agencies grow.

With the acquisition, insurance agencies can anticipate even more support, which increases the opportunity to achieve success. The insurance industry faces unique challenges in today’s digital world, and for that reason, it requires unique solutions. The combination will help them access solutions they need to overcome obstacles considered extremely difficult.

How Jenesis’ Acquisition of The Agency Advantage Makes a Difference

Tom Preston conceived the idea of The Agency Advantage over 30 years ago. He recognized a growing need for independent insurance agencies to have workable and scalable management software. As policies expanded and more consumers began to purchase insurance, solutions at that time didn’t suffice.

There are many reasons why independent insurance agencies feel excited about seeing Jenesis and The Agency Advantage join forces. Since the first day of opening for business, both companies put a lot of emphasis on providing stellar customer service. Now, insurance agencies can anticipate even better support.

Another unique aspect of the union of Jenesis and The Agency Advantage is that both organizations stress the value of personalized training. Rather than stop, training should continue but on a higher level. When independent insurance agencies purchase the new and improved agency management software, they won’t need to figure things out themselves. Instead, they’ll receive the necessary training to help them master the program.

“We are grateful to join these two companies together. Jenesis and The Agency Advantage complement each other so well in technology, team, organization, and culture.” – Lisa Price, Vice President

Simply put, the amazing benefits that each company provides have come together under one breakthrough organization that covers all aspects of insurance.

A Far Better Customer Experience

When talking about the “customer,” that relates to the agents who work for independent insurance agencies, as well as their policyholders. Under the combined company, agents using The Agency Advantage platform have two options:

  • Continue to use the software that you’re used to and receive the same great support that you always have
  • Migrate over to JenesisNow, which has some exciting new features

Either way, insurance agents can perform in-depth searches, maintain client information, stay organized, and offer a more professional and personalized service.

As for policyholders, now that independent insurance agencies have access to additional resources, they’ll experience enhanced service, more savings, and stronger connections with their agents.

With the merger of Jenesis and The Agency Advantage, you’ve got two companies with talented teams becoming one. As a result, the insurance industry just took a huge leap forward. You’ll have a powerful support team that’s willing to assist whenever needed.

A True Powerhouse

When two key industry players work together, only good things can happen. Jenesis Software has been offering leading solutions for independent insurance agencies for more than 20 years.

The Agency Advantage has more than 30 years of experience helping independent agencies achieve their goals. It is a forward-thinking company that isn’t afraid to step outside of the box. Combined, agencies and policyholders alike will now receive more than 50 years of expertise with the combination of Jenesis and The Agency Advantage.

Whether agencies stick with The Agency Advantage, which remains available, or they decide to migrate to JenesisNow, they won’t have to spend a fortune. Regardless of the choice, the agency management software solutions offered by Jenesis and The Agency Advantage remain cost-effective.

Key Characteristics of Jenesis and The Agency Advantage

On their own, both companies have a lot to offer. Together, all their positive characteristics become stronger and more beneficial. Here are just a few of the things that independent insurance agencies can count on.

  • Unprecedented customer service and support
  • Personalized training
  • Greater efficiency
  • Motivation to drive even harder
  • Time-saving features
  • Built-in marketing tools
  • Smart task list reminders
  • Email integration
  • Company downloads

Rather than move forward in the insurance industry as key players on their own, Jenesis and The Agency Advantage are working as one. They are leading the way so that independent insurance agencies can continue to grow and achieve their goals.

Bridging the Gap Between Producers and CSRs

bridging gap between CSR and Producer

A CSRs, or “customer service representatives,” is an individual who plays a key role in the success or failure of an insurance agency. Especially for agencies in competitive markets, there’s no way to measure the unprecedented value of a CSR.

Every day, people experience customer service in one way or another. For instance, when driving through a fast-food restaurant, the person who takes the order, gathers the money, and hands the food to the consumer is a customer service representative of that establishment.

All CSRs are important to their employers. However, this is especially true in the insurance industry. That’s when customer service representatives have a greater level of responsibility. Not only that, but they also serve in many roles.

Consider a CSR who works in your agency. This person supports the clients, answers their questions, and guides them through difficulties. However, they do more. The customer service representative also finds appropriate solutions, whether in the form of solving a problem or by connecting a client to the right agent.

Irreplaceable Clients

The only way for an insurance agency to grow and thrive is by having all the necessary components in place. That includes outstanding policies, affordable premiums, unique programs, talented agents, and yes, a CSR.

Unless an agency has a CSR as part of the staff, critical things could easily fall through the cracks. After all, the customer service representative assists agents as they work to target their audience. Then, they provide support to prospects after they convert to a loyal customer.

To build a larger customer base that consists of satisfied individuals and businesses, an agency needs to have qualified CSRs on board. However, that’s not enough. After hiring a CSR with all the right qualities for the job, the next step is to ensure they have everything necessary to perform. Ultimately, that helps to bridge the gap between the customer service representative and the client.

Bringing a CSR and Producer Closer Together

To start with, an insurance agency needs to identify areas of both weaknesses and strengths within the organization. Then, it should devise a plan that leads to improvements and enhances what’s already working. The next step is to hire a qualified CSR. Top criteria include experience as a customer service representative and knowledge of the insurance industry.

However, this is where the agency has to take further steps so the CSR can build strong and lasting relationships with the producers within the agency and the clients they serve. Here are some of the ways to accomplish that goal.

Set Company Standards and CSR Expectations

A CSR is only as good as the insurance agency’s standards and policies. This person also needs to understand what the company expects from them. One important note: Rather than use a CSR for general purposes, agency owners should take full advantage of having this type of person as part of their team and give them specific responsibilities that no one else on the team can fill.

Training and Tools

It’s not fair to expect a CSR to perform optimally unless they’re given proper training and the tools required for the job. An agency should not only provide initial training but also give the representative opportunities throughout the year to hone their skills.

As for the types of tools that a CSR needs, an insurance agency management system is one of the best. This system stores valuable client information and boasts innovative features that streamline not only the job of the CSR but also the agents’ and insurance agency’s work as a whole.

Learn About the Clients

A CSR needs to have access to client information so they can become familiar with the people they deal with and form a better bond. Along with reviewing data stored in an insurance agency management system, they can talk to different agents within the organization.

Reach Clients on the Agency’s Website and Across Social Media

Remember, a CSR wears many hats. So, an insurance agency should utilize the representative’s talent cross-sell accounts and ensure that their clients have all of the proper coverages in place. Selling isn’t just the job of a producer – your CSRs are likely an underutilized salesforce! Remember, in today’s agencies – everybody sells.

Excellent Management Team

Usually, experience, knowledge, and training allow a CSR to handle all kinds of situations flawlessly. However, even the best representatives run into challenges. This is where an agency’s management team can make a huge difference.

The CSR needs to feel comfortable talking about anything relating to the business and has the management team’s full support. That way, they can arm themselves with the right information or plan that helps them better connect with clients.

Benefits of a Better Customer Service Representative and Producer Relationship

As the gap between a CSR and producer closes, positive changes occur. Both potential and existing clients develop a new level of trust and respect for the agency. That makes it easier for agents to do their jobs.

Bridging the gap between a CSR and producer can also bolster a company’s reputation. While a producer may sell the initial policy, a CSR is likely going to be the primary contact for most of the relationship. Ensuring that both your CSRs and producers are able to advise and secure the proper coverage for your clients can go a long way in bridging the gap between the two roles.

Summing it Up

Today, insurance agencies face stiff competition. To succeed, a highly qualified customer service representative provides incredible value. However, talent, experience, knowledge, and dedication aren’t enough for a representative to strengthen client relationships.

As part of the plan developed by an insurance agency, it’s important to include standards and expectations. That way, the CSR has a clear understanding of their role and purpose. Then, they need to offer ongoing training opportunities to the representative, as well as the right tools and resources.

When everything is combined, a customer service representative becomes an irreplaceable asset to your insurance agency.