This post was originally published on this site

This morning during my devotional, I was reminded of the story of the Chinese bamboo tree. For years, nothing appears above the soil. But underground, roots are spreading wide and deep, preparing for explosive growth.

It immediately made me think about my own journey—nearly 30 years of owning independent insurance agencies and now leading Jenesis Software. So often, business feels like a season of waiting. You’re marketing, serving clients, training staff, and investing in technology, but progress seems slow. What I’ve learned is this: lack of visible results doesn’t mean lack of growth. The roots are forming.

Slow Progress Still Builds Strength

Independent insurance agencies often feel like they’re just “watering dirt.” You pour in time, money, and energy—launching marketing campaigns, reaching out to clients, or implementing an agency management system like JenesisNow—and see little immediate payoff.

But those unseen efforts are not wasted. They’re strengthening your workflows, deepening client relationships, and building a foundation for future growth. At Jenesis Software, we see it constantly: agencies who commit to using JenesisNow consistently grow stronger, steadier, and more scalable over time.

Planted, Not Buried

There’s a crucial difference between being buried and being planted. Buried things end in decay. Planted things grow.

If your agency feels stuck, don’t mistake silence for failure. Seasons of preparation—refining processes, hiring wisely, strengthening culture—are exactly what make breakthrough growth possible later.

Keep Watering the Dirt

Leadership can sometimes feel like a thankless job. You invest in people, processes, and client service, and the results aren’t immediate. But faithfulness matters.

Every improvement to your operations, every follow-up call with a client, every feature you adopt in JenesisNow—it’s all watering the soil. Even when you don’t see growth yet, roots are taking hold. And in God’s timing, those roots will produce visible fruit.

“Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up.” — Galatians 6:9 (NIV)

Encouragement for the Journey

Independent insurance agencies, you are not buried—you are planted. Keep watering, keep building, and keep trusting that the roots you’re forming today with Jenesis Software will support tomorrow’s growth.

Your breakthrough is coming—and it will be worth the wait.